The Rise and Fall and Rise and Fall (and Rise and Fall?) of Downtown Duluth’s Fifth Avenue West

Looking down Fifth Avenue West toward Duluth’s Spalding Hotel in 1889. University of Minnesota Duluth, Kathryn A. Martin Library, Northeast Minnesota Historical Collections

A few weeks ago, David Beard wrote a post on the future of the plaza next to the Ordean Building, noting plans for it to be sold to a private developer in conjunction with a future housing project. I recently wrote a rather long post about Gunnar Birkerts, the architect of the Duluth Public Library, and because his firm also designed the plaza, I ended up with enough information about this project that I thought it might be worthy of a follow-up post on the history of the Fifth Avenue Mall, a name so forgotten that a 2015 Perfect Duluth Day post referencing the mall clarifies that the word ‘mall’ as used here is “not about a shopping mall, but instead something like the decorative median with trees that stands in the middle of the avenue today.” …

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Postcard from West Superior Street

This undated postcard, published by W. G. MacFarlane, shows Superior Street in Downtown Duluth with the Lyceum Theatre at left and Spalding Hotel at right marking the intersection of Fifth Avenue West. The Maurices headquarters and Ordean building and plaza occupy those corners today. …

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West Superior Street, Spalding Hotel, Lyceum Theatre

This photo from Detroit Publishing Company is a similar perspective to a shot previously posted on PDD. It shows Downtown Duluth at Superior Street and Fifth Avenue West at the turn of the 20th century, with the Spalding Hotel at right and the Lyceum Theatre at left.

Postcard from Fifth Avenue West and Superior Street

One of the more common postcard views of Duluth in the early 1900s was the scene looking east down Superior Street from Fifth Avenue West, showing off the Spalding Hotel (right) and Lyceum Theatre (left).

The Spalding was demolished in 1963, and the Lyceum came down in 1966. The Ordean building now stands in the Spalding location; the Maurices headquarters in the Lyceum spot.