Fitger’s

As bock season kicks into high gear — Earth Rider celebrates this weekend; Fitger’s is waiting until April this year — we look back 110 years to get Fitger’s brewmaster John Bierhalter’s definition of the strong, dark beer traditionally brewed in fall and consumed in spring. …

Via WDSE-TV, enjoy the sounds of this old Fitger’s Beer ad. The documentary Brew North follows the boom, bust and rebirth of brewing in the Arrowhead region. The premiere broadcast is on Monday, March 6.

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I read that Fitger’s made soft drinks during prohibition, but this wooden case I found doesn’t look all that old. Does anyone know when they stopped making soda?

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